In the world in which we now live, companies must be resilient to survive and thrive. They must be resilient to protect and preserve their shareholder value and stakeholder interests. That includes preserving business profits, market share, and jobs. And in the case of companies that operate critical infrastructure assets, the physical and economic security of the country. Thus being resilient is a responsibility on multiple levels.
We are not where we must be. In fact, the notion of being resilient is finally getting the very serious consideration that will drive companies to take specific steps to achieve and maintain high levels of resiliency.
The events that can do serious harm to are too numerous to identify and apply specific point protective measures. Consider what is out there to wreak irrevocable harm to corporations—not just threats, but also missed opportunities. The list can begin with terrorist threats, disgruntled employees, corporate sabotage, internet threats, non-compliant employees, out-dated processes, natural disasters, and substandard performance. We must all accept that 100% protection and security is unattainable, but maximizing resiliency is a must. It’s time to focus on being resilient against any reasonably anticipated scenario.
Resiliency is an organization’s capability to maintain its functions and structure in the face of internal or external change, and to respond positively when it can or to degrade gracefully when it must – consistent with its business interests and investment capacities. Resiliency has become the practical response to the need to address a combination of security, preparedness, risk, and survivability issues in an integrated way.
Being resilient is a proactive and determined attitude to remain a thriving enterprise. It moves beyond a defensive security and protection posture and applies the entity’s inherent strength to withstand crisis of any nature. For companies, being resilient becomes a competitive differentiator as the more resilient company is a more reliable business partner and should provide a higher level of stakeholder and shareholder value.
Resiliency is emerging as an empowering paradigm. A resilient organization’s capacities to deflect crisis, absorb their effects, and respond positively also allows it to maximize its abilities to identify and pursue new opportunities, and operate effectively in normal times. In today’s world, the events that impact an organization’s resiliency are asymmetrical, constantly evolving, and rapidly impacted by technology improvements. Thus resiliency must be an underlying management construct within a business operation.
There are no current governmental or regulatory mandates for resiliency. But the motivations for industry leaders to address resiliency are compelling. Resiliency and the management of resiliency makes good business sense. The company’s resiliency posture should be relevant to insurance considerations and financial investment considerations, providing an economic incentive. Eventually, levels of resiliency will be indicative of the health and viability of a publicly-traded company, therefore a reportable condition to regulatory bodies. And finally, for critical infrastructure asset owners and operators, the importance of their company’s resiliency level to infrastructure resiliency is sobering and worthy of addressing.
Whether the crisis stems from a security breach, a natural event, or an unexpected business shock, the resilient organization will be well positioned. Costs impacts should be minimized. Reputation hits should be soft and managed. Confidence blows will be fleeting. Jobs will be saved and the nation will be more secure.
We have a long way to go.
Resiliency paradigms should be adopted by all major companies. There is clear business value to implementing a resiliency management process. There are additional benefits for those organizations that own or operate critical infrastructure assets, as their level of resiliency impacts the resiliency of a geographic region, an industry segment, and ultimately, the nation. Put simply, we cannot have a resilient nation without first having resilient corporations.
Darryl Moody